Colle McVoy wins big using the AgencyAgile model
Colle McVoy worked with consultancy AgencyAgile, adapting and customizing workshops to get to a more efficient model. But where the changes bore the most fruit was in business development. The agency has a staggering 91% win rate over six months in 2020, according to Henrichs.
The Best Agile for Marketers: The Insperity Case Study
Does Agile work for in-house agencies? The answer is yes. Agile for Marketing, when done well, changes the game of marketing, and the dynamics of the organization.
The Emergent Leader: How just 16 Hours of Coaching Transformed a Deep Specialist
Most managers and leaders don’t understand how powerful coaching can be. It is often confused with mentoring or consulting, which, valuable though they can be, pale in comparison with the dramatic gains that happen during most coaching engagements. At a recent conference I led a…
How to Make Agile Marketing Work? Listen In!
The bottom line is that Agile, real Agile, the stuff of legends, can be used by marketers. Agile Marketing works. And when it is done well it changes the game of marketing. Listen in to hear proof of that.
Case Study: Agile and Multi-Stakeholder Collaboration
Learn how Roadmapping helped GTB and its WPP partner agencies, VML and Rockfish, integrate with Ford IT to create a seamless team and project kickoff.
Case Study: LaneTerralever’s Happier Clients, Happier Teams, and Stronger Margins
One of the biggest challenges for agencies that sell well, is actually delivering well.
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